13 Somethings about HOW Design Live

1) When making infographics:
Define your thesis, focus your message, know your audience, and edit religiously.

2) Yes means yes.
Think before you say yes because saying yes means an unwavering commitment to following through.

3) Those who are wiling to dive into conflict rise faster.
To get fall and get back up you first have to have a recogning (get curious!), have a rumbling that turns your story inside out (our initial story always makes the situation worse than it really is), and lastly write the story down until you get your truth. When we deny out stories they define us. When wee own our stories, we write the ending. 

4) That triangle thing is called an interpunct. (Thanks, OCD!) 

5) The logo is the system.
A strong logo leads to rules that create consistency throughout a brand. Love the logo!

6) We don't need more content. We need content that does more
Content is interaction design, user experience, and design thinking. That said good content experiences should meet out needs. To do this, make sure you evaluate goals when making all content by referring back to Why, How, What, and the Core Values of the company behind each content decision. 

7) Create a common language with your client. 
Your design solution is only as strong as your ability to communicate its merit. 

8) AI has a tool to create grids! Who knew??
Make a square > Object > Path > Make into Grid

9) Don't try to shove a square into a hole.
If your idea isn't working and the client isn't buying it.. it's a pretty good sign that there's a better solution out there. (No matter how much you're in love with the initial idea)

10) Opportunities that "don't value design" have great potential.
Don't jump to conclusions! "Doesn't value" and "doesn't know how to get there" are very different. Embrace the chance for new opportunities. Instead of being heads down and going with what's been done before, be present and make change. 

11) Be fearless.
Get comfortable with your insecurities. For Jessica Walsh, this means getting naked to make Sagmiester and Walsh announcements. Get it girl!

12) Play prepares us.
Play is a state of mind (so play is different for everyone!). Those who play are more innovative than those who don't.

13) Even the most geometric typefaces have uneven weight proportions.
Apparently our eyes put more emphasis on the horizontal shapes opposed to the vertical shapes. Because of this, horizontal shapes need to be a tad thinner to appear visually equal in weight. Cool stuff! Check out Tobias Fiere-Jones' blog out! He's letting us soak up his type knowledge.

Melanie RileyComment